Sunday, March 7, 2010

Major Projects : Attack Plan!

First off....I want to say WOW! The Australia study abroad video that was posted was very inspirational and gives me something to look up to. I was so impressed! He did such an incredible job and was able to experience and see so many things while in Australia-- I'm quite jealous! Already in my short time in Belgium, I feel that I have been able to see so much and also travel to many other places. For my personal video, I can't wait to tell a story of my travels and experiences through a video composition. I am however, quite nervous about figuring out how IMovie works. I've never used it before and although I was in broadcasting while in high school, I left the video editing up to the editors and I stuck to anchoring. It always seemed incredibly difficult and just by seeing them do it, I would easily get confused. So I plan to make myself very familiar with IMovie as soon as possible.

I am a marketing major, so for my professional video, there are unlimited things that I could look at and examine how it's marketed. I could examine how beer is marketed here in Belgium versus in the United States; I have found that very interesting. Drinking beer here is a much classier affair, and advertisements are greatly different. Belgium is also home to many many breweries; Belgium is incredibly famous for beer and many people want to responsibly experience several different types while traveling through Belgium. If not beer, I could look at how chocolate is marketed here in Belgium vs the US. Chocolate is something else that Belgium is very famous for. Any ideas or suggestions?

For public issues, recycling is HUGE here. They take it very seriously and make sure we sort all of our trash into different color bags for proper disposal and reuse. I find it great how important the environment is to Belgians over here. I feel the US should take note! Belgium is definitely doing their part. There does seem to be some confusion though about which items to put into which bags, so I have now seen notices and posters around Belgium explaining proper disposal. Or for my public issue, I have thought about the topic of 'Going Green', especially with incredibly small 'smart cars' and promoting public transportation everywhere. I take the metro everyday and it is packed!!! Any thoughts?

I look forward to exploring IMovie and hopefully staying frustrated free!


  1. i was in belgium this summer and was in awe of the complex recycling! i think it is wonderful how serious they take it, and i agree that the US could learn a lot from it!

  2. I think the look at marketing beer would be extremely interesting--who they market it to (more than men like in the United States?) and how they market it. The entire culture surrounding beer would be an interesting addition to why the marketing is so different.

    I agree with Victoria in that the recycling sounds incredibly interesting. Maybe you could make your "going green" video kind of a how-to-copy-this thing for Americans, instead of just your traditional here's what it is kind of project.

    I'm really jealous you have IMovie...Windows Movie Maker and I are already fighting. As soon as I'm back in the States, I want to buy a Mac!

  3. I think I speak for all CLAMmers when I say - we all want chocolate samples should you pursue the chocolate angle!